We sign Facebook creators onto your own affiliate program to earn a commission on each sale, then run the posts that sell as Meta partnership ads so more buyers see them.
Before we meet, we write up a free audit of your affiliate program and the creator ads your competitors run on Meta. You keep it, whether we work together or not.
The creators and publishers named on your competitors' live Meta ads, how many ads each one carries, and how long each has run.
How many of your affiliates posted this month, and how much of your affiliate sales comes from one person.
Which posts about you, from affiliates and customers, have already sold, and whose handle each ad should run from.
Book a call and tell us, in short, the outcome you'd like to achieve.
We'll send you over all the info before we meet.
Then we'll review them together and pick the first creators to sign.
We're small, so no sales team. You'll talk to Alice or Dennis.
We read each brand's full page of live Meta ads on the day named and counted the ads carrying a second name beside the brand's.
fatty15, 2026
fatty15 had 135 live Meta ads on September 7, 2026, and 34 of them carried a creator's name from just 4 creators: Pia Baroncini on 15, Ricki Lake on 11, helenleland on 5 and Terah Belle on 3. Five ads with Ricki Lake's videos started on May 28, 2026 and were all still live 102 days later.
What it shows
A brand turns off an ad that loses money, so a creator ad still live after 102 days is the one worth copying. Four creators carried the whole account.
Source: Meta Ad Library
MUD\WTR, 2026
MUD\WTR had 119 live Meta ads on September 3, 2026, and 30 of them ran from 14 different people's handles, all videos. Riley Wiens was on 8. 19 of the 30 started in the 7 days before, and 9 started on September 3 itself.
What it shows
A wide bench of creators gives Meta new videos to test every week, and the best seller gets the most ads.
Source: Meta Ad Library
Onnit, 2026
Onnit had 191 live Meta ads on September 6, 2026. 50 of them ran with a publisher's name beside Onnit's: Everyday Health on 13, Thrillist on 13, Entrepreneur on 10, The Dodo on 10 and Reader's Digest on 4. The one pictured is Onnit's own product video, run under The Dodo's name.
What it shows
The second name on a Meta ad can be a publisher as well as a creator, and it can carry a video your own team made.
Source: Meta Ad Library
Three marketing leads on why a post from someone else's handle sells, in their own words.
“I don't want to show someone an ad that says Nectar is the greatest mattress. If it's from Nectar, everyone's going to say, of course Nectar's going to say that.”
Marketing Operators, September 2024
“take content that did well organically, let it have its viral moment, and after about a week come in with paid and amplify it”
Marketing Operators, April 2026
“we had some of the seeding content come through that we'd look at and say this is the worst content we've ever seen. We put it in the ad account, it's the top performer”
Marketing Operators, August 2026
HexClad's head of growth pays the creator's fee out of the other 10%. The creator's post shows which offer sells, and the ad money puts it in front of more buyers.
Brands that sell online, want Facebook creators paid per sale, and want the posts that sell running as Meta ads.
Affiliates who signed up and stopped posting, and sales that rest on one or two people
You keep your media buyer. We bring the creators, the ad rights and the posts that sold, ready to run
Meta's own Facebook affiliate feature lets creators tag Amazon products and earn Amazon's commission, so your listings may already be in creators' posts
Supplements, drinks and skincare, where every claim in a post or an ad follows FTC and FDA rules
Facebook creators join your own affiliate program, each with a code or a tracked link, so you pay for sales and see who brought each one.
Each month we count which affiliates posted and how many sales each one brought, and we bring the quiet ones back with a new brief.
We get the creator's sign off to run their best post as a Meta partnership ad, with their name and yours on it.
We read what each new customer cost, creator by creator, and move your budget to the posts that sell.
We learn about your value propositions and how you want the product framed. We also read your competitors' live Meta ads to see whose names are on them.
We pick creators whose followers look like your buyer, and you approve each one before we reach out.
Each creator gets a coupon code or a tracked link, so every sale shows who brought it.
We review every single post before it goes live to keep quality and messaging on point, with disclosures done properly.
After the first round, we check which creators sold and what each new customer cost.
We take the top performers and acquire the rights to run their posts as Meta partnership ads, then move more budget to the ones that keep selling.
The affiliate program that finds the posts that sell, and the Meta ads that put money behind them.
We read brands' whole Meta ad pages and record every ad that carries a creator's or a publisher's name beside the brand's.
Meta shows only ads running today, so a quiet competitor may still have spent last month.
Health and wellness is one of our core lanes, so every post and ad stays inside the FTC and FDA rules on what can be said.
Over the last year, we've worked across 55+ brands and helped companies 2-3x Black Friday launches.
Influencer AdvisoryFacebook Affiliate Marketing Agency is the Facebook affiliate division of Influencer Advisory, the influencer marketing agency Alice and Dennis run in Toronto. The same two people run your affiliate creators and your Meta ads.
It signs Facebook creators onto a brand's affiliate program and keeps them posting. We also run the posts that sell as Meta partnership ads, so one creator's sale can turn into many.
We count which affiliates posted and what each one sold, brief the quiet ones, sign new creators, and review every post before it goes live. Then we move ad budget to the creator posts that sold.
Meta's Facebook affiliate feature pays creators through retailers such as Amazon, and nothing we have read shows a brand can join it directly. We run your own affiliate program instead, with your codes, your links and your commission.
A creator posts about your product with their own code or link and earns a commission on each sale it brings. The posts that sell then run as Meta ads from the creator's handle.
We sign Facebook creators onto your own affiliate program to earn a commission on each sale, then run the posts that sell as Meta partnership ads so more buyers see them.
